After researching and brainstorming, I will sketch out my ideas on paper with a 3B pencil and then photograph my sketches and clean them up in procreate.

I work with both physical watercolour and digital watercolour (in procreate) often depending on practicality. I use a very similar layering technique either way.

I then take my scanned files or procreate files into photoshop and prepare them for various product uses such as wrapping paper, cards, stickers.etc

HERE is a blog post detailing my design process.

Sustainability is very important to me so I try to make as much as possible in my home studio using recycled or FSC certified card & archival inks. For anything I can’t produce in house, I use professional printers here in the UK who source their materials from UK paper mills.

My embroidery kits are made in collaboration with Bothy Threads, a manufacturer based in Cumbria, UK.

Over many years I have refined my packaging to balance being as environmentally friendly yet still as practical as possible. This is always evolving and improving however currently every item is sent in a cardboard envelope or shallow box.

Most items are packaged within clear biodegradable sleeves or acid free tissue paper.

I do licence my work with companies to use on their products. To see my full portfolio with designs available to license or to discuss commissioning new artwork, please contact me with your name and company using the CONTACT page.